AI-NATIVE AGENCY / EST. 2017

Big ideas.
Built for
the real world.

We design and build AI products, automate the hard stuff, and engineer the platforms your business runs on.

ENTERPRISE ROOTS.AI-NATIVE BY DESIGN.
PINSAAR / SYSTEMS THINKING001—003
Make sense of complexity.
Make sense of complexity. Context connected. Knowledge activated. Decisions supported.
GOOD COMPANY.
SERIOUS EXPERIENCE.
01 / THE PERSPECTIVE

AI moves fast.
Experience makes
it work.

We’ve built systems for banks, healthcare teams, founders, and growing businesses. That experience shapes how we build with AI: understand the operation, connect the right pieces, and ship software people can depend on.

02 / WHAT WE DO

From “what if”
to working.

One team for the thinking,
the making, and the getting-it-live.

THE PINSAAR WAY

Intelligence.
With intent.

Good engineering gives
ambitious ideas somewhere to go.

Bring us the hard part
01

AI products & agents

Turn a model’s capability into something your team or customers can use every day.

  • AI assistants & agents
  • Knowledge and discovery tools
  • Product design & engineering
02

Workflow automation

Connect the tools, decisions, and handoffs that keep your business moving.

  • Operational workflow design
  • APIs & system integrations
  • Document & data workflows
03

Enterprise engineering

Build and modernize the platforms that carry real operational weight.

  • Custom business platforms
  • Legacy modernization
  • Data migration & infrastructure
04

Strategy to shipped software

Get experienced technical thinking from the first hard question through production.

  • Discovery & architecture
  • Technical roadmaps
  • Delivery, iteration & support
03 / SELECTED WORK

A history of
making it happen.

Different industries. Different challenges.
The same instinct to build what matters.

IN FOCUS / ENTERPRISE MODERNIZATION

A new engine for
a national bank.

Rebuilding a major Indian bank’s loan platform to handle a different order of demand.

Explore the transformation
TRANSACTIONS / SECOND
5→500
One platform. 100× the transaction capacity.

From our project history

9 projects shown

Banking01

Enterprise

Complex lending. Connected end to end.

A loan disbursal platform spanning five product categories, integrated with core banking systems and deployed across India.

Project notes

Enterprise application engineering, lending workflows, and integration with the systems at the heart of the bank.

Capital markets02

Enterprise

Web technology. Proven in production.

Front-end rendering technology used in production on the National Stock Exchange website.

Project notes

Anuraag’s front-end rendering library, BlinkUI, was used on NSE’s production website.

Logistics03

Jobchain

AI & automation

An assistant for the shipment chase.

An AI-driven assistant that helps customs brokers track shipments across systems and ports.

Project notes

Connected fragmented tracking workflows so brokers could spend less time chasing updates and more time handling exceptions.

Enterprise data04

Enterprise

A clearer path to SAP S/4HANA.

A configurable, no-code platform for structured data migration from ERP systems into SAP S/4HANA.

Project notes

Data migration tooling designed around configuration, repeatable workflows, and audit requirements.

Healthcare05

DocuVitals

Platforms

Care that stays connected.

Remote patient monitoring for US clinics, connecting smart medical devices with care teams.

Project notes

Device integration, vitals tracking, and timely information for the people delivering care.

Knowledge systems06

Radiance

AI & automation

Institutional knowledge, unlocked.

A knowledge platform for consulting firms, bringing searchable video, voice, and text into one place.

Project notes

Knowledge transfer workflows that help firms retain experience and make it available to the next person who needs it.

Marketing technology07

Platforms

New possibilities on campus.

A MarTech platform connecting campus experiences, lead capture, and localized marketing campaigns.

Project notes

Digital experiences and campaign tools that help educational institutions activate their campus real estate.

Education08

Platforms

One platform. Every step of learning.

An integrated learning management system with virtual classrooms, assessment tools, and student progress tracking.

Project notes

Connected teaching, assessment, and learner progress workflows to support educational delivery.

Venture discovery09

StartorAI

AI & automation

A head start on the next idea.

An AI discovery engine for founders, connecting industry gaps, market needs, and potential business ideas.

Project notes

AI-assisted exploration of problems and opportunities, built into a product people can use.

04 / HOW WE WORK

Close to the problem.
All the way through.

We work with your people, your systems,
and your definition of success.

01

Find the real problem.

Map the operation, talk to the people doing the work, and define what a useful outcome looks like.

02

Make it tangible.

Design the experience, test the important assumptions, and build a clear path from prototype to production.

03

Ship. Learn. Improve.

Integrate, deploy, measure, and keep improving the software as the business evolves.

05 / OUR STORY

Built on years.
Thinking ahead.

Pinsaar began in Mumbai in 2017, building enterprise applications. Since then, our work has spanned financial services, healthcare, logistics, knowledge systems, and digital products.

Today, we bring that history into an AI-native agency: combining hands-on engineering, automation, and a deep interest in how businesses actually work.

LED BYAnuraag Vaidya

Chief Builder

Meet our team
Anuraag Vaidya, Jose Leon and Vivek Ballabh seated together in a sunlit office.
OUR GUIDING PRINCIPLE

We turn operational depth and engineering expertise into a decisive advantage in the AI economy.

Anuraag Vaidya, Jose Leon & Vivek Ballabh

Meet the team
YOUR NEXT CHAPTER

Got an ambitious idea?
A beautifully messy problem?
We should talk.

Tell us what you’re building, what’s getting in the way,
or where you think AI could change the game.

MUMBAI, INDIA / OPEN TO THE WORLD